BED Blog

Welcome to BED Blog! This is what, how and why I get into BED everyday... Brand Experience Design.

BED Blog is about Brand Experience Design across three decades of collaboration and counting... Shall we get in to it?

Before we sneak under the covers, here's a short bit about me first. (There's more in the About Me section of my site).

A Creative Director for 15 years… Graphic design graduate… Spent considerable time at leading live event agencies… Worked on countless brands… B2B and B2C... Created for diverse projects from amplification and awareness activations, launch campaigns to creative strategy and event proposals, automotive launch shows, brand expos, event toolkits and virtual events, plus much more.

This blog is all about the above... about me getting into BED. What I've got up to, how I've made it feel special, why it went right (and wrong) on the night, and to who I've had the pleasure of getting into BED with!!

So let's get cosy, crack open the cocoa and whatever the time of day it is, let's look forward to getting into BED...

Interior architect, Indre Sunklodiene of InArch, designed this decorative above bed wood feature piece. Vilnius, Lithuania.

Photography by Leon Garbacauskas. Courtesy of Contemporist

That BED's just right...

There is no wrong or right BED, right? For me it's all about getting into it! I've spent many years working tirelessly as a brand experience designer for other creatives, for CEO's, consumers, customers, and for the odd celeb, creator and collaborator. Each time a new chapter starts is a new experience to get into. The dream job, the many unique opportunities and sometimes not without the odd nightmare, I have had a few restless nights along the way. However, I can afford to sleep well dreaming of the experiences where I've been fortunate to spend most of my time and energy, my creative thinking and expertise. These are rewarding beyond creative measure, and for many reasons I'll share with you here in BED. Intimate under the cover experiences, proud award-winning shout-out-loud moments, emotionally and tricky to retrace personal stories. Thankfully though I just want to pull back the covers to reveal what a great place it is to be in BED. From personal involvement and from those who I think engage, enrich and inspire, I rightly look forward to making my BED Blog with content for you to enjoy!

See you in the morning...

So time to drift off... or get back to it! Whatever you're doing or wherever you're doing it, I hope you enjoy getting into my BED time again soon for more stories from the world of brand experience design past, present and future. Please leave any pillow talk in the comments as I always look forward to reading them - in BED of course.

Zzzzz....